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Campaign

The client wanted a full redesign and a new strategy for their destination and travel guide company. In this project, I led a small team of independent designers to create a new website concept, social media strategy and branding.

Color Scheme

Using a brownish color scheme for a travel company like Travelust can create a unique and distinctive brand identity. The brown color represents a sense of elegance, sophistication, and timelessness. It can give the company a classic and refined look, making it stand out from other travel companies. The brownish tones can also evoke a sense of nostalgia and adventure, reminiscent of old maps and leather-bound journals. This color scheme can convey a sense of authenticity and heritage, appealing to travelers who appreciate the beauty of the past and seek meaningful experiences. So, Travelust's brownish color scheme is all about capturing the essence of exploration and adding a touch of elegance to the travel experience.

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Features

New branding.

Website Redesign.

Updated Strategy. 

Cohesive Social Media.

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Results

The client was super thrilled with the result and implemented most of the strategies. 

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